Hotel Acquarello

Piazza Cioccaro 9, 6900 Lugano, Switzerland

PRIVACY POLICY

This privacy policy was published on 27/07/2023 and is effective for new and existing users of Hotel Acquarello’s websites and offline activities on 27/07/2023.

Privacy Policy of Hotel Acquarello

Effective date: 27/07/2023

IMPORTANT COMMUNICATION

The mission of Hotel Acquarello is to provide a pleasant stay to all those who wish to overnight in the centre of Lugano. This mission includes our offline activities and extends through our websites, related products and services (which are collectively referred to as the “Services” in this Privacy Policy). Our Privacy policy describes how we collect and process Personal Data through our websites (including, without limitation, https://acquarello.ch/, (“Websites“)).

BY USING THE SERVICES, YOU EXPRESS YOUR CONSENT TO THE COLLECTION, USE AND TRANSFER OF YOUR PERSONAL DATA FOR PROCESSING IN SWITZERLAND IN THE MANNER DESCRIBED IN THIS PRIVACY POLICY, WHICH USERS RESIDING OUTSIDE SWITZERLAND ARE ADVISED TO READ.

Note to EU residents: In order to comply with the requirements of the European General Data Protection Regulation (GDPR) for our European consumers and users, this Privacy Policy outlines the legal basis under which we process your Personal Data and provides other information required by the GDPR.

About us

We are Hotel Acquarello and our group of affiliated companies (collectively referred to hereafter as ‘Hotel Acquarello,’ ‘we,’ ‘us,’ or ‘our‘).

Informazioni sui vostri Dati personali

La presente Privacy policy è relativa ai Dati personali e all’interazione con i Servizi.

Information on your Personal Data

This Privacy Policy relates to your Personal Data and your interaction with the Services.

“Personal Data” is information that can be used to identify you, directly or indirectly, individually or together with other information. They include your first and last name, e-mail address and telephone number.

Hotel Acquarello collects, uses and processes Personal Data as described in this Privacy Policy, including to manage and improve the Services and our business; for sales and marketing purposes; and to provide you with innovative services, as further described in this Privacy Policy.

We may create non-personally identifiable information from Personal Data by excluding data components (e.g., name, email address) that make the data personally identifiable, through concealment or other means. Our use of anonymous, non-identifying data is not subject to this Privacy Policy.

How we collect and use Personal Data

We collect your Personal Data in a variety of ways and for a variety of purposes, including:

1. When you interact with our Services.

We collect Personal Data when you use or interact with our Services. Personal Data may include your name, address, phone number, username and password, email address, date of birth. We use this data to provide the Services. We also use this data for internal purposes related to specific research, analysis, innovation, testing, monitoring, customer communication, risk management and administration.

1. When communicating with us or signing up to receive promotional materials.

We collect Personal Data when you communicate with us or sign up to receive promotional materials or information via e-mail and SMS, including e-mail address, mobile phone number, etc.

If you consent to such messages, we may use your Personal Data and other information to communicate with you about Hotel Acquarello’s products or Services that you have purchased or used, to send you promotional messages and personalised advertisements, to inform you about other products; to provide you with information about Services that we think may be of interest to you; and for other marketing purposes. You can manage your communication preferences by contacting us via email or telephone.

Please note that regardless of your email settings, we may send you notifications regarding the supply of our Services, such as revisions to our Terms or this Privacy Policy, or other formal communications about products or Services that you have purchased or used.

We may use your Personal Data to respond to your requests for technical support, online services, product information or any other communications from you. We may also use your Personal Data to respond to your enquiries, questions and complaints.

1. When we use and/or collect cookies.

We may collect certain Personal Data using cookies and other technologies, such as cookies and IP addresses. We specifically use browser cookies for various purposes, including cookies that are strictly necessary for the operation of the Services and cookies that are used for customisation and performance/analysis.

1. When we aggregate or centralise data.

We aggregate and centralise Personal Data for purposes of analysis, innovation and to provide advanced services to our customers and end users.

1. For compliance with legal requirements or obligations, law enforcement and public safety purposes (Specific Information may apply depending on the country/region).

We may use Personal Data to comply with laws, regulations, court orders or other legal requirements or to facilitate an investigation, to protect or defend our rights and property or the safety of third parties, to enforce our Terms of Use, this Privacy Policy or agreements with third parties or for crime prevention purposes.

How we disclose Personal Data

We may disclose your Personal Data for the purposes described in the previous section of this Privacy Policy, in the Country/Region Specific Information section and in the following ways:

1. To social network providers

With social network providers when we use social network widgets, buttons or plug-ins in our Services.

1. For certain analyses and improvements

With some companies for purposes of analysis and improvement of services.

1. For legal compliance, law enforcement and public safety purposes

With law enforcement, governmental and regulatory agencies, legal authorities or authorised third parties to comply with laws, regulations, court orders or other legal requirements or to assist in an investigation, to protect or defend our rights and property or the safety of third parties, to enforce our Terms of Use, this Privacy Policy or agreements with third parties, or for crime prevention purposes.

1. In case of actual or intended sale

With potential or actual purchasers, investors or successor institutions in connection with a planned or actual reorganisation of our business, in connection with a financing, sale or other transaction involving the sale of all or part of our business or assets, including for the purpose of allowing due diligence required to decide whether to proceed with a transaction, in accordance with safeguards of sufficient security measures and data processing practices.

European Economic Area residents: our disclosure is limited to situations where we are authorised to do so under European and national data protection laws and regulations.

Types of companies with which we share data

Types of companies with which Hotel Acquarello shares your personal information

Marketing and advertising operations: we share personal information with third parties for marketing and advertising purposes, e.g., Facebook, Inc. (United States), to enable them to assist Hotel Acquarello in promoting our services within and outside of the platform to current and future customers through targeted advertising.

Customer Service: these third party systems and solutions allow us to provide assistance in responding to customer complaints and resolving guest’s technical issues.

We may require your consent to collect Precise Location Data. It may be necessary to request this data in order to provide information regarding the route to our company. In addition, we may require your consent to share your Precise Location Data with third parties (Google via Google Maps) for map display and route calculation to reach our company

Legal basis for processing

This section describes the legal basis for processing your data if you reside outside Switzerland. Some processing is handled in more than one section as more than one legal basis is applicable depending on the circumstances or the service.

Under applicable data protection laws, Hotel Acquarello is the controller of the Personal Data you provide to us (“Data Controller”). As the Data Controller, we process Personal Data on you that we hold in accordance with this Privacy Policy.

We collect and process your Personal Data for a variety of purposes outlined in this Privacy policy. In some cases, separate consent is not required, including:

1. For the fulfilment of a contract

In order to fulfil our contractual obligations towards you, including fulfilling orders or purchases made (including processing payment), contacting you regarding any problem with your order, when you ask us to customise products or Services, if we need to provide your Personal Data to companies or companies owned or controlled by Hotel Acquarello and our service providers, if we need to collect Personal Data from third party and services products, if we collect data from third party or publicly available sources or to aggregate and centralise data for the provision of Services

1. To fulfil legal obligations

To comply with laws, regulations, court orders or other legal obligations or to facilitate an investigation.

1. For legitimate interests

To operate the business and provide the Services, as well as to fulfil our contractual obligations for the “Legitimate Interests” of Hotel Acquarello under applicable law, except where the interests or fundamental rights and freedoms that require the protection of Personal Data prevail.

For example, the following areas include processing that is within Legitimate Interests under applicable law:

Communication. To communicate with you regarding the Services, including to provide you with important notices regarding changes to our Terms and also to respond to your requests, questions and complaints. We may send strictly necessary communications, including emails, even if you have revoked your consent to receive other emails or communications from Hotel Acquarello. These types of communications do not require consent. We also process your Personal Data for our legitimate interests when you communicate with us, including when you contact us to receive promotional materials, and we have not requested your consent to do so.

Responding to your requests. To respond to your requests for technical support, online services, product information or any other communication from you.

Promotional Messages. We process your non-sensitive Personal Data in order to provide you with promotional messages and personalised marketing, including when you communicate with us, when we aggregate and centralise data, and when we share Personal Data with companies or enterprises owned or controlled by Hotel Acquarello and with our service providers and resellers.

Surveys. To send surveys in connection with our Services, unless they are of a commercial purpose.

Compliance with the law and public safety. To assist in the investigation of suspected illegal or unlawful activity and the sharing of information with other entities for fraud, loss and crime prevention purposes. To protect and defend our rights and property or the rights and safety of third parties.

Improvement and development. To develop, provide, optimise or improve our Services and your experience, including enabling you to use the full range of our Services. For internal purposes related to specific research, analysis, innovation, testing, monitoring, customer communication, risk management and administration.

Application of Conditions and Notifications. To enforce our Terms or this Privacy Policy or agreements with third parties.

Merger or acquisition. (Country/region specific information may apply). To support a planned or actual reorganisation of our business, in connection with a financing, sale or the transfer of all or part of our business or resources, including in order to allow for the due diligence required to decide whether to proceed with the agreement.

Consent as a basis for processing

In some cases, we will ask for your consent to process Personal Data. You may indicate your consent in a number of ways, including, as permitted by law, by ticking a box (or equivalent action) to indicate your consent when:

1. You provide us with your Personal Data via our contact forms or via paper forms.

Change of Sharing Preferences

Note: If you share information from our Services through a social networking service, the information you post is subject to the settings and privacy policy of that service.

Management of preferences and withdrawal of consent

You may withdraw your consent at any time with future effect and without affecting the lawfulness of the processing of your Personal Data on the basis of the consent you provided before withdrawing it and have other controls relating to data collection on the Website and online.
We provide you with many ways to manage your preferences:

• Use and control of cookies

Cookies have a wide variety of purposes. Cookies are pieces of data stored in your web browser that are transmitted to websites to remember your browser over time and distinguish it from other users. Cookies are used to personalise your web experience and for security, analytics, marketing and interest-based advertising. Our cookies are placed and read by our web servers, while other cookies are placed and read by other companies’ web servers. You can block and control cookies using the information noted in this section. If you block all cookies, some features on our website will not work.

The following settings will control our use of browser cookies, the use of your IP address for tracking, and the collection and use of data for interest-based advertising and cookies.

[ IN ] Mandatory cookies. These strictly necessary cookies are used for basic functionality and detect when you are logged in, remember text you have entered, are required for security and the enforcement of privacy preferences. Without these cookies, some functionality on our websites will not work. You can block these cookies in your browser preferences.

[ IN / OUT ] Functional cookies. These cookies allow us to improve the sites by enabling us to understand how the site is used and its performance. These cookies include analytics and metrics.

[ IN / OUT ] Advertising cookies. These cookies allow us and other third parties to customise the ads we show you on our sites and Services and other sites. If enabled, these cookies will allow third parties involved in interest-based advertising on our site to recognise your browser software on other sites as well.

• Use of IP address

An IP address refers to an identifier assigned by a network to a computer, mobile device, Internet of Things (IoT) device or routing device. IP addresses, for the purposes of this Privacy Policy, include “public” IP addresses, such as the IP address for a home router visible on the Internet, as well as “local” IP addresses, which are the IP addresses assigned to computers and mobile devices “behind” a router (such as a home router). Our advertising and analytics partners may use IP addresses to group or correlate devices for analytics, security and anti-fraud purposes.

You can choose not to use your IP address for advertising or analytics purposes by using the “Advertising Cookie” and “Performance/Analysis” cookie controls mentioned above.

• Use of Web Pixels

Pixels are extremely small image files that, when loaded by the web browser, allow the browser to make a network request to the part corresponding to the pixel. If that party’s cookies are already stored in the browser, these cookies will be transmitted with the request.

• Interaction with social networks and widgets

Social network widgets, buttons and plug-ins on our websites passively transmit data about members of a social network to that social network, even if a button is not clicked. These technologies may enable a social network (such as Facebook, Twitter or YouTube) to personally identify its members and to know which web pages its members visit. This is applicable wherever social network buttons are embedded, ‘pressing’ or ‘clicking’ the button or not. If you are a member of a social network or use these categories of web services, you should review the privacy policies of those services to understand the nature of the data collected and any options offered by the service to control how the data is collected and used. If you disable advertising cookies, passive tracking associated with these buttons will be blocked on our sites.

• Change of consent settings for communication preferences

Consent for Email Communications: Once you have subscribed to email communications, you may choose to unsubscribe by using the unsubscribe link included in any commercial email we send you. If you use more than one Service, unsubscribing from emails related to that Service will not prevent you from receiving emails from other Services. Please note that if you unsubscribe from “all e-mails”, it means “all e-mails other than strictly necessary e-mails”. You will continue to receive e-mail communications from us if they are strictly necessary to provide the Hotel Acquarello Service.

Explicit consent for SMS on mobile devices: you can provide explicit consent to receive promotional, marketing and special offer SMS from Hotel Acquarello. SMS are sent automatically and consent to SMS is not required for purchases or services. You can withdraw your consent to marketing communications by sending an email to: info@acquarello.ch

Transfer of your Personal Data to other countries

The Personal Data processed by Hotel Acquarello, and all associated Services and systems, including data logging, are located on servers in Switzerland. If you reside outside of Switzerland, please note that the Personal Data we collect will be processed and stored in Switzerland (data protection and privacy laws in Switzerland may offer a lower level of protection than in your country/region).

By using our services and submitting your Personal Data, you consent to the transfer, storage and/or processing of your Personal Data in Switzerland. Where and when required, we will request your explicit consent as outlined in this Privacy Policy.

Data storage

We will store your Personal Data for as long as you are our customer or as otherwise necessary to provide you with the Services. We will also retain your Personal Data as necessary to ensure compliance with legal obligations, resolve disputes and ensure compliance with our agreements.

Where it is no longer necessary to process your Personal Data for the purposes of this Privacy Policy, we will delete it from our systems.

Where permitted, we will delete your Personal Data at your request. If you wish to delete your data, please send a request to: info@acquarello.ch

If you have any questions about our data storage practices, please contact us at: info@acquarello.ch.

Security

We implement appropriate technical and organisational security measures to prevent unauthorised or unlawful processing of Personal Data and to prevent accidental and unlawful destruction, loss, alteration, unauthorised disclosure or access to Personal Data. Please note, however, that we cannot completely eliminate the security risks associated with the storage and transmission of Personal Data.

Links to other websites

Please note that this Privacy Policy does not apply to the policies of companies that we do not own or control, or to individuals who do not work for us. Our Services may provide a link or otherwise provide access to third party sites. We provide these links for your convenience only. We have no control over, do not review, and are not responsible for the Third Party Sites, their content, or any goods or services available through the Third Party Sites. Our Privacy Policy does not apply to Third Party Sites or the data you provide to Third Party Sites, which you provide at your own risk. We encourage you to review the privacy policies of all Third Party Sites with which you interact.

Children

We do not knowingly collect Personal Data online from children under the age of 16 (please note that the minimum age may vary by country/region and local law). If you become aware that a child has provided us with Personal Data without parental consent, please contact us at: info@acquarello.ch. If we become aware that a child under the age of 16 has provided us with Personal Data without parental consent, we will take the necessary steps to delete such data.

How to contact us

If you have any questions, comments or concerns about the way we process your Personal Data, you can contact us through our Support Team using the address: info@acquarello.ch or write to us at:

Hotel Acquarello
To the attention of: Ufficio Privacy
Piazza Cioccaro 9, 6900 Lugano, Svizzera